The company has one primary goal _______ customer satisfaction.

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reading

Which choice completes the text so that it conforms to the conventions of Standard English?

A

goal,

B

goal;

C

goal—

D

goal:

Correct Answer: D

Choice D is the best answer. This question tests colon usage before a single elaborating element.

  1. Context clues: A complete sentence identifies "one primary goal," which is then named.
  2. Meaning: A colon can introduce a single item that defines or elaborates on what precedes it.
  3. Verify: "The company has one primary goal: customer satisfaction" correctly introduces the goal.

💡 Strategy: A colon can introduce even a single item when it elaborates on or defines what comes before.

Choice A is incorrect because a comma doesn't properly set up the elaboration. Choice B is incorrect because a semicolon requires two independent clauses. Choice C is incorrect because while possible, a colon is more appropriate for defining the goal.